Gradu8 Virtual Recruitment Fair

Outline: Reaching out and talking directly to graduate job seekers; this site takes the concept of ‘young Internet savvy students’ and gives them a recruitment fair they can visit online. The site has video seminars for top recruiters like IBM and PWC, and invites the audience to attend Q&A sessions, where they can ‘chat live’ with company reps, get advice on their CVs, apply for jobs and compare employers. Recruiters can search a database of registered job hunters, view CVs and get targeted feedback from job seekers about the experience they had interacting with the company.

The event ran for 1 week in October splitting the week into 5 industry verticals headlined by some of the UK’s most respected employers. GradU8 was a huge success, with over 54,000 graduates attending the event over the course of the week. Totaljobs.com have announced the second GradU8 event scheduled to take place in March 2008, allowing businesses a second opportunity to showcase their offering and interact with graduates in an engaging and unique environment.

Key Facts: 54,000 registered graduates visited the site. 6,000 of those graduates visited the site more than once and a quarter of the top 100 universities were represented with IT and Engineering being the busiest day, attracting on average 40% of all the visitors.

Components: Video segments, live chat, CV upload and searching for candidates and recruiters respectively, statistics engine for measuring ROI.

Technology: Drupal CMS, MySQL, PHP and Flash.

Visit the site: www.gradu8.com